Strategic thinking
PUBLIC REGISTER · ARCHIVED LINKS ONLY · 29 RECORDS
Frameworks, mental models, and durable strategic ideas.
| Preview | Record | Issue |
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Positioning is deciding
“If the leader is capable of leaning in, fully examining decisions, and making them with conviction, positioning work goes well.”
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#183 | |
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Thinking Tools
A collection of tools that are useful in creative problem solving which generally follows the steps of clarify, ideate, develop, and implement.
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#182 | |
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The Strategy & Planning Scrapbook
“A curated collection of strategy frameworks, creative provocations, and planning tools — compiled from years of practice in brand strategy and advertising.”
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#182 | |
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AI as a Design Medium
“If you treat AI as a tool, you ask: how do I get the right answer? If you treat it as a medium, you ask: what happens if I push this?”
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#182 | |
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You can't beat AI.
“What happens when the thing you used to sell becomes almost free?”
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#182 | |
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Don't fetishize friction, that's not the point
“The task is to think about the thing, not generate some words.”
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#182 | |
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Welcome to the Guild of Better
“Deserve is not earned by the customer. It is owed by the maker.”
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#181 | |
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Guide Yourself by the Stars and Not the Passing Ships
“Expertise will matter less while curiosity and particularly resilience will matter more.”
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#181 | |
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How D&D evolved from Prussian wargaming
“In his experience, most hobby wargamers were strictly anti-war.”
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#181 | |
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An unpersuasive guide for how to resist temptation online
“To cling to the primacy of the word is to reject completely the modern methodology of persuasion.”
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#180 | |
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What Strategists Need to Do in a World Where There's a Surplus of Smarts
“The test: Can someone describe what they would buy from you without using the word “strategy”?”
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#180 | |
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Bed of Nails
“A post exploring concepts around pressure, endurance, or creative/professional challenges, drawing from the metaphor of a bed of nails”
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#179 | |
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Death is our missing technology
“We cannot make new things when our spaces are cluttered with infinite half-dead brands, platforms, trends, jokes, technologies, ideas and memories that steal endless little fragments of our attention.”
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#178 | |
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The Dead End of Good Taste
“I expect we'll see a shift in emphasis from taste to character, in which the premium is placed on contradiction over cohesion and the specificity of one's interests over generalized cultural fluency.”
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#177 | |
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The Semantic Drift of The Strategist
“So I grabbed 100 titles from 2nd-degree connections on LinkedIn that had strategy somewhere in the visible profile and ran some analysis.”
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#177 | |
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There's a graveyard of half-resolved questions
“Ideas are cheap right now. Getting the people in charge to make explicit decisions is the hard part.”
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#176 | |
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Y R U Scared of Being Too Niche
“A post challenging the fear of being too niche in your professional positioning”
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#176 | |
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Surprise, you're dead
“A LinkedIn post titled "Surprise, you're dead" - presumably about unexpected career endings or workplace mortality”
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#176 | |
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The Brand That Thinks
“The gap between these two kinds of brand is about to become unbridgeable. And most of the industry hasn't even noticed it's opening.”
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#176 | |
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LLMs for Strategy: a Scorecard
“Hahaha, says the reader. Hahaha … fuck.”
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#175 | |
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Fodda
Turns LLMs into experts on industries.
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#174 | |
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Sloperators
“If you give steroids to a Little League baseball player, they’re still a ten-year-old boy. Give them to Barry Bonds and he breaks every record in the books.”
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#173 | |
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Selling Strategy Without the Sleaze
“You are remembered for the help you provide, not the noise you make.”
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#173 | |
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How to Drop Killer Workshops
“Market the workshop activities like you are teaching children.”
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#173 | |
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How to Drop Killer Workshops
“Market the workshop activities like you are teaching children.”
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#172 | |
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The Imagination Curriculum
“A reading list for strategists who want to think dangerously.”
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#172 | |
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Sloperators
“If you give steroids to a Little League baseball player, they’re still a ten-year-old boy. Give them to Barry Bonds and he breaks every record in the books.”
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#172 | |
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The Five Pillars of Brand Distinctiveness
“Guarding against undifferentiated slop.”
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#172 | |
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The System That Punishes Beautiful Design
“Objects do reveal what we believe in ... but they reveal systems and power also.”
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#170 |